Our Story

format_quotesharing the mediterranean freshnessformat_quote

Greekia embodies the Mediterranean way of life, where food is central to culture and social ties. Greekia is the story of Hugo and Tom, two young graduates of the Institut Paul Bocuse who are fascinated by the Greek way of life. In love with the country, they decided to return as adults.

Our Mission

format_quoteputting the real grec back on the mapformat_quote

We are dedicated to serving delicious, healthy dishes inspired by Mediterranean cuisine. We prioritize the well-being of individuals and the planet, supporting farmers, suppliers, and our team. Our mission is to foster sharing and conviviality, creating moments for colleagues, friends, and family to enjoy together. Join us in our journey as we expand our love for Greek food culture into a thriving street food restaurant chain.

the situation

Lyon has a strong street food culture with many street food spots and the famous Lyon Street Food Festival. We're excited to be part of this vibrant scene! We also see great opportunities in smaller cities, especially seaside towns in the south of France, where street food culture is less dominant. Here are our main competitors :

Food Traboule

Diverse range of food options under one roof.

Attracts a broad audience due to the variety and quality of food.
Located in a historic and touristic area of Lyon.

Diverse range of food options under one roof.

Attracts a broad audience due to the variety and quality of food.
Located in a historic and touristic area of Lyon.

King Marcel Lyon

Strong brand recognition in Lyon.

High-quality ingredients and a unique French-American fusion menu.
Multiple locations in key areas, providing extensive market coverage.

Strong brand recognition in Lyon.

High-quality ingredients and a unique French-American fusion menu.
Multiple locations in key areas, providing extensive market coverage.

Les Halles de Lyon

Part of the Paul Bocuse brand
Attracts both locals and tourists, serving thousands of customers monthly.
Part of the city's long gastronomy culture
Prestigious

Part of the Paul Bocuse brand
Attracts both locals and tourists, serving thousands of customers monthly.
Part of the city's long gastronomy culture
Prestigious

Students

Young Employees

Families

Who's our clients ?

lyon

saint tropez

travel

We have an ambition

We’re thrilled to bring the fresh, delicious flavors of Greek street food to St. Tropez. Our new spot will offer great food at lower prices than usual restaurants in the area. It’s something new and different. Perfect for friends, families, and tourists to come together, have fun, and share fantastic meals.

Today, Streetfood Market

is worth 210 billions

Projection in 4 years =

+12% growth

The Interest

Street food is booming, both in France and worldwide. People are looking for unique, high-quality food experiences, and Greekia's authentic Greek street food fits the bill. By growing our restaurant chain, we can bring our tasty and healthy Mediterranean dishes to even more places, meeting the demand for delicious and diverse food.

How we plan to do it

What will make you stand out from the others ?

Will your identity change ?

Are you afraid that it could fail ?

what we want to highlight

STREETFOOD

SHARING

SUMMER

MEDITERRANEAN CULTURE

FRESHNESS

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discover our tailor made playlist to get into the mood ☀️

sailing